THE SEVEN

GOLDEN RULES

OF PROPER DRESSING

Our rules, your way

Here's a certain shirtmaker going on about 7 Golden Rules you should be dressing by. Are these people mad? A little. But we know a thing or two about dressing well. With no intention of dictating, we invite you to get acquainted with the rules we live by, to select those that best reflect your style, and to transgress whichever you disagree with. The last thing we want is to make you a Tyrwhitt sheep (they produce stunning Merino wool, by the way). From colour-charged accessories to high-tech clobber, business casual separates to full-on suiting, we present our Seven Golden Rules of style and countless ways of making them work for you. As always, we’re here to make it easy to follow (or break) them.

N° 1

START YOUR OUTFIT WITH A PROPER SHIRT

THE BASE OF A FLAWLESS LOOK

The Home of Proper Shirts wouldn’t say it any other way, would it? Partialities aside, a solid shirt base will do wonders for your style. Get your shirt size, fit and style right and you’ll see how easy it is to build a look around it.

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N° 2

LET COLOUR PEEK THROUGH YOUR LOOK

LINING, POCKET SQUARE, TIE, SOCKS...

They don’t have to – or even shouldn’t – match. A Tyrwhitt signature, colour accents are the quickest route to adding character to your look. Go rogue on colour or pattern, or play a safer game if you’re not a bold dresser. Just make sure to add an extra hue or two to your getup.

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N° 3

GIVE BUSINESS CASUAL A GO

IT’S A MENSWEAR REVOLUTION YOU SHOULD BE PART OF

If you feel dress-down Friday is taking over the whole work week in your office, know you’re not alone. It may be time to extend the smartly dressed-down Friday look to a few more days of the week. Go piece by piece until you have a versatile selection of interchangeable pieces.

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N° 4

BUILD OUTFITS IN LAYERS

THEY MAKE YOU LOOK MORE INTERESTING

You may know the shirt and blazer look, but have you thought of adding a Merino knit as a mid-layer? Maybe a scarf can peek from the edges of your lapel? What about an overcoat as an outfit topper? A look with layers of smart features will send out the best message about you. Try it.

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N° 5

BELIEVE IN TECHNOLOGY

STRETCH, NON-IRON & TRAVEL STYLES ARE LIFE-CHANGING

This season we're introducing our wider ever selection of clothes, shoes and accessories with a geeky side. You see, we don’t compromise on ever green style, but we do like a modern-day take. Our non-iron shirts, stretch chinos, and sleek-landing travel pieces were designed to make you look classically smart, yet they perform to help you cope with the hustle and bustle of today.

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N° 6

DRESS WELL ON WEEKENDS

YOUR WEEK HAS SEVEN DAYS, NOT FIVE

Weekends, off-duty days, holidays… what happens to your look when you’re among those who know you well, which means you’re not expected to make an impression? If ‘I just don’t care’ came to mind, you’re likely to be in desperate need of a casual wardrobe refresh. Downtime is not Scruff O’clock.

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N° 7

BE COMFORTABLE

IN YOUR CLOTHES AND IN YOUR OWN SKIN

We'll say no more: look great, feel great.