Raise your arm and bend it slightly at the elbow (like you're looking at your watch). Using a tape measure, start at the centre of your back, just below your collar. Measure from here to the end of your shoulder and note down the measurement. Next, measure from the peak of your shoulder to your elbow, and finally, measure from your elbow to your wrist (where you want your cuff to sit). Add all three measurements together to calculate your sleeve length.
For days when a plain shirt underwhelms but an extravagant pattern is out of the question, we curated this collection. An assortment of textured weaves, all in pure cotton, makes any ensemble a few degrees more interesting.