"Plump for a grenadine tie and you sign up to a rather exclusive club. Only one factory in the world still makes them the proper way: on special wooden looms that are over 100 years old. As we on Jermyn Street are rather partial to tradition, it won't surprise you to hear that's the only way we'll ever make ours."
Burgundy silk plain grenadine Italian luxury tie
"Our grenadine ties will only ever be made the proper way – on special wooden looms near Lake Como, Italy."
6 month quality guarantee